“In this rapidly changing world, your customers’ attention is being pulled to technology more than ever.”
BY CHRIS HOWELL
The 2020 coronavirus pandemic has caused some major changes in how we do business, how we live our lives and how we appreciate events of all kinds. For many of us, the way we interact with people has transformed, and the need to get creative is more vital than ever! We’ve all taken part in at least one Zoom pub quiz this year, or an at-home virtual birthday party. Taking occasions into a virtual landscape has become the norm, so why cancel your event so soon? Amongst preparing to go bigger than ever for 2021, here’s seven reasons why you should take your event virtually during these uncertain times.
“Standing out from your competitors and holding your audience’s attention is vital”
BY ISSY HOWELL
Wherever you find yourself online, video will be there in one form or another. On Facebook, Instagram, LinkedIn and beyond, there is always some content to watch that keeps you entertained! However, as a business owner or marketeer, you’ll know that the pressure to physically upload video yourself is just as powerful. Perhaps you’ve dabbled with the idea, or made a few clips for your followers here and there.
And that’s a great start!
Once you’ve ticked that box and tip-toed into the world of film by yourself, you’ll normally find one of two things happen: you get fantastic results, and your viewers loved the content you put out there. Or, the content has very little engagement, and doesn’t get you the results those big social media companies promised you. Both situations require action - taking that step into having a film professionally made. Here’s some advice for when you find yourself asking ‘what next?’.